In 1999, Marcelo Valladão's career began, as a professional designer and eco-humanist, at the age of 25.
1999
Builds a painting booth at his mother Mrs. Diva, and begins the artistic customization of used computers, yellowed by nicotics and time.
He promoted his first exhibition in a gallery of the Extra supermarket in the city of Sorocaba - São Paulo - Brasil and later in Shopping Anália Franco in the city of São Paulo.
2000
Marcelo starts customizing old refrigerators from the 1920s, 1950s and 1960s.
Marcelo is invited to customize old refrigerators by the company Coca Cola do Brasil, where it presented its work in the main supermarket chains in Brazil (Carrefour and Extra Supermercado).
2002 to 2005
In these years Marcelo is invited to develop works in different areas of design, it is a great motivation and inspiration moment.
Period of in-depth technical study and development and construction of artificial fountains and waterfalls for gardens, design of shops and homes.
2006
Motivated to discover a new culture and study design on the ground, Marcelo moves with his family to Brussels, Belgium.
In the same year, he began his professional activity with design of fountains for gardens.
Photograph - First job as a design in Brussels.
2011
Marcelo observed that if we left an elderly person over 80 years old or a child under 9 years old with a bottle of water in an isolated place, both would die of thirst.
In 2011, Marcelo created and filed a patent for the first drink lid with an ergonomic shape for easy opening.
With the success of the exhibitions, Marcelo appears in the design magazine of his city Sorocaba and also in a report of the largest Brazilian television network, (Rede Globo).
Marcelo is invited to give an interview on the television channel Bandeirantes in the program "A Noite é uma Criança" presented by Otávio Mesquita.
2001
Marcelo's first contact with the culture of the indigenous peoples of the Amazon rainforest
Period in which I begin his study of Nature as a source of inspiration.
This simple sign marks an important moment for Marcelo, as it is a message that the store developed by him, invested in the city because he believed in it, made neighboring merchants paint the facades, the city hall revitalized the street and the public arrived in droves to become customers, and turned into a success.
This was the birth moment of the Neurodesign professional Marcelo Valladão
2009 to 2010
Marcelo and Fátima, organize and carry out their first eco-training trip for a group of Europeans in indigenous lands.
By the year 2021, there were 11 eco-training travel organizations, benefiting 482 people and taking quality and positive action, benefiting several villages of the auctotone peoples of the Amazon rainforest.
In 2010, accompanied by 12 European tourists, he visited the Yawanawa tribe in the state of Acre in Brazil, for a 12-day training session with the theme "Inspiration by Nature".
2012
Marcelo buys an area of 1 million square meters in the Atlantic Forest in Brazil, for reforestation and preservation
2012
It invites the indigenous leader of the people Yawanawa Biraci Brasil and his wife Putani to ecological and cultural events, meetings with European politicians in Brussels and Rhode Saint Genése in Belgium.
The Belgian Minister for the Environment in Brussels received Ms. Evelyne Huytebroeck and organized an event in the Great Square of Brussels where a Brazilian indigenous leader thanked the European people for the act of recycling.
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School visits to teach recycling to children in Belgium
2013
After noticing a serious crisis caused by the accumulation of plastic bottles, in an indigenous village of the auctotone Yawanawa people, isolated in the middle of the forest.
Develops the "Pure Water Project" that brought drinking water to the Yawanawa indigenous village - Acre, benefiting more than 850 residents of this community.
2013
Amidst work on the revitalization of stores, houses and design in general in Europe, Marcelo organizes his fourth training trip to the Amazon rainforest.
This visit to the Amazon rainforest was a milestone in Marcelo's life, when he met the indigenous leader of the Ashaninka people Benki Piyãko.
2014
Marcelo creates the House of Indians Foundation in Holland with the presence of Benki Piyãko of the Ashaninka people, Luiz Puwe of the Puywanawa people and Walter Shipibo of the Shipibo people of Peru and with the presence of 80 Europeans and the press.
2016
Marcelo developed children's teaching material with the aim of teaching children the act of saving electricity.
This material transformed the indigenous leader Benki Piyãko into a child's cartoon character, and this character presented proposals and solutions in the form of games.
This material was published in French and Dutch and had a circulation of 15,000 copies, which were distributed to schools in Belgium, France, Holland and Switzerland.
2016
Observing the lack of potable water in an indigenous village, due to the lack of pumping and distribution of this water and the lack of a toilet.
Marcelo raised funds and bought 3 water pumps, which are powered by solar panels without the use of batteries, and built the first water-powered toilet of the Ashaninka tribe.
The project benefited more than 850 inhabitants of this village with drinking water.
It also installed a monitoring system with infrarouge cameras.
2016
Indigenous leader Benki Piyãko explained to Marcelo that the cultivation of the Acai palm was an important source of food for his people and that where this palm was cultivated the forest was not destroyed.
Marcelo developed and owns the Açaí Tribal Force brand in Europe, where he imports and distributes this super food in Belgium from 2016 to 2019.
2016
He developed a project in partnership with the photographer Sebastião Salgado.
This work aimed to finance a prosthetic leg for an indigenous person of the Ashaninka ethnicity.
Today our friend Tirotisi is back, hunting, fishing and playing football with his children.
2015
Marcelo observed the great danger of the risk areas in the autochthonous villages due to the lack of lighting.
Meet village leaders and House of Indians Foundation staff and propose the creation of a solution.
Developed "Project Light" which took ecological lighting to risk areas in Ashaninka and Puyanawa villages.
2016
Marcelo was invited to make an exhibition of his work designing old refrigerators revitalized at the Spa-Francorchamps circuit in Belgium.
This exhibition, generated several work contracts in the area of design in Europe for Marcelo.
2016
Marcelo developed the project of the First Indigenous Games in international territory, (Brussels), and sent a team to Brazil in the state of Palma to film and sign participation contracts with an indigenous delegation of 15 participants, with the aim of presenting typical sports activities. native peoples, and use the event as a marketing tool for branding their Açaí Tribal Force product.
The event would take place from April 18 to 22, 2016, on the eve of the street held in the city of Brussels, the terrorist attack of March 22, 2016 took place and the Belgian government banned all events.
2017
In the last city in Brazil on the border with Peru, Marcelo found in the city of Marechal Thaumaturgo an eco-social problem, which was the large amount of plastic bottles thrown in the city and on the banks of rivers and rivers and the problem of the cost of food.
In partnership with the indigenous leader Ashaninka Benki Piyãko, he developed the 1st Conscious Supermarket in Brazil (Troc Troc Supermarket) that transformed PET bottles and aluminum cans into purchase currency at the supermarket.
2017
He created the children's magazine Troc Troc Reciclagem, which aimed to teach children and the local population the act of recycling and sorting.
2017
He developed the innovative design of the Samahuma juice shop in the center of Brussels, Belgium.
He was also the creator of all visual communication and marketing for this enterprise.
2018
With the support of an electronic engineering team, he conceived and built the first table powered by a solar panel and with magnetic induction for recharging telephones and computers on the market.
This technological innovation is an answer that we can use an energy production tool as a source of immediate marketing.
2017
Created and built the 1st trash can that provides wi-fi signal in exchange for used cans and bottles, and also tables with solar panel.
This work aimed to present a creative way of recycling.
This presentation took place at the headquarters of the Air France airline, with the presence of indigenous leaders Luiz Puwe and Jibatar of the Ashaninka people of Peru.
2017
Through the Açaí Tribal Force project, he financed the planting of 80,000 seedlings of the açaí palm in Ashaninka territory and 1,500 in Puyanawa territories.
Currently these Açaí palm trees are already in production and feed the native and local residents of this Amazon region and also help to preserve the forest.
2018
In 2018, Marcelo was contacted by the leaders of the indigenous Guarani and Kaiowá people of the State of Mato Grosso do Sul in Brazil, to develop the Troc Troc project, but when Marcelo arrived, he found that there was no longer any forest, the supply dam was destroyed and plastic waste was accumulating throughout the village.
Marcelo gave a conference, for 98 teachers and more than 350 students, on recycling and the development of SAF (Agroforestry System). Marcelo developed a contest to collect material for recycling and seed collection, where 7 tons of material and 200 kilos of seed were collected, with the sale of raw material, it was possible to plant 3,500 trees, restore the dam, help to open 42 SAF (Agro-forestry System) for the local community and the construction of the first fire-fighting vehicle in the indigenous village.
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2019
In February 2019, the development of the, Troc Troc Recycling Bank Project.
This project aims to transform recycling from developing countries into financial energy to finance reforestation and protection of the Amazon rainforest, education, health and income generation.
2020
Marcelo created and developed, together with the students of the Federal Institute, Paulo de Frontin in Rio de Janiero - Brazil, the first smartphone application, which connects recycling to the organic agricultural producer.
This app will be an important tool for income generation in developing countries.
2018
Marcelo gave a lecture in Lausanne - Switzerland at the G21 event, with the theme "Bi-Circular Economy".
The Bi-circular economy aims to make recycling activate other forms of economy with the production of organic food by small producers.
2020
It started a partnership with the Federal Institute of Rio de Janeiro – Paulo de Frontin Campus.
On a trip to Brazil, he presented the Troc Troc Recycling Bank project to Dr. Ismael Nobre at the São José dos Campos Technological Field with the presence of Dr. Alessandra de Almeida Lucas from the Federal University of São Carlos. - Traveled to the state of Acre to present the Troc Troc Recycling Bank Project to indigenous leader Benki Piyãko, indigenous leaders and traditional community leaders.
2021
Marcelo developed the Circle of Life project for developed countries.
​The Circle of Life project aims to transform recycling from developed countries into financial energy to finance reforestation and protection of the Amazon rainforest, education, health and income generation.
2022
Marcelo is a Neurodesigner, who works for exclusive projects, which bring in their philosophy the well-being and development of awareness of customers and employees and of helping people to develop their dreams, in an objective and technical way.
